It’s easy to take existing customers for granted. They tend to fly a little below your radar. They’re usually repeat purchasers and are generally happy, if not vocally ecstatic, with your company....
Insights
Read our insights blog for some sharp takes on the world of marketing and technology. Mobile postsFeatured
12 tips for creating compelling technology white papers
White papers are still a valuable part of the B2B content marketing mix as an essential source of information on technology and business. We have put together 12 tips to ensure that your white paper...
Mobile
Time up for tablets?
A few months ago I attended an event where a mobile network operator executive posited that the tablet computer as we know it only has perhaps a couple of years left to live. It was quite a blunt...
Mobile phone use: get in lane
Many years ago in London someone came up with a scheme to ease urban overcrowding by proposing a two-lane pavement system for pedestrians. Ostensibly it was aimed at particularly busy shopping...
Google Glass and its marketing challenge
So where do we stand on wearable technology? It feels like a trend which will inevitably become mainstream and second nature to us, just as our smart mobile devices have done. It isn’t that long ago...
Beware tablets dissolving in water
I’ve just got back from a nice, relaxing week beach holiday, my first for a few years – and while away I was struck by one of those cultural and technological shifts that come along from time to...
Your name’s not down you’re not coming in
I’ve just got back from Mobile World Congress feeling a little underwhelmed. While the media concentrated on the latest iteration of Android devices and Mark Zuckerberg's declaration of war on...
Real news from Bangkok in real time
In recent times social media has played a big part in some major world events. Social tools like Twitter and Facebook have played important roles in uprisings such as the Arab Spring, while...
Korea, mobility and techno-toilets
I was lucky enough to visit South Korea in 2013 to attend the Small Cells Asia conference in Seoul, the country’s capital. It’s a fun, fast and frantic place where anyone and everyone is connected...
Shared data plans: the new mobile operator business model
Mobile data has effectively become a currency in today's world; people want to know how much they are spending, on what, and where. And in the mobile era, controlling mobile data usage has become...
Connected Korea: 4G and Mobility in Seoul
I recently attended and live-blogged from the Small Cells Asia 2013 event in Seoul, South Korea. Despite my having traveled pretty extensively in Southeast Asia, I'd never before set foot in the...
Where can metro cells enhance mobile networks?
I blogged recently about Alcatel-Lucent metro cells and how they’re providing a solution to the massive increases in demand for mobile capacity and coverage. Well now that it’s been established that...
Time to think differently about mobile data plans
We recently worked with Alcatel-Lucent and their WNG team to develop the below infographic on the evolution of the mobile data plan. Usage habits have continued to evolve dramatically over recent...
Metro cells: delivering mobile data wherever users want it
With demand for high-speed mobile internet access at unprecedented levels, how do operators keep expectant end-users happy? Alcatel Lucent small cells are helping users enjoy increased capacity and...
Recent clients
Get in touch
Futurity Media
37B Seaford Road, Enfield, EN1 1NS
Telephone (UK): +44 (0)20 3161 3995
Email: [email protected]